Landon IP, Inc.
Landon IP, Inc. requested that WLK Design create a branding presence that stood out in the patent search marketplace. After careful review of the client's business objectives and their competition, we developed an identity that communicates strength and technical expertise and suggests a friendly, approachable patent search organization (see logo/branding). Building on the newly established branding, we developed the look and feel of their online presence (see web sites). The site presents Landon IP as a big player in the field yet doesn't intimidate or confuse the target audience with technical data/graphics right up front, like most others.
In addition we partnered with the Grover Group to develop an advertising campaign that was both bold and simple. We made a point to deliver each message with a play on words and a striking image...which has become a signature of Landon IP's branding and identity (see Landon IP ads).
